
Head of UA
Mid-Senior level · 100% · Permanent · Fully remote · Paris
Job description
You'll own user acquisition end to end: paid channels, creative, influencer, measurement, and the numbers that tie them together. You'll start hands-on in the ad accounts. As we scale, the role grows into owning growth across the business, leading a team you hire yourself.
What you'll do
Own UA strategy, budget and performance end to end
Lead our US launch through paid UA and influencer
Build and scale a multi-channel mix, including skill-gaming approvals across platforms
Run a creative testing engine and own measurement: cohorts, LTV and payback
Build and lead a team of 2–3 in year one
You might be a fit if
You've scaled a mobile app or game from low to high monthly spend and can show the numbers
You've run campaigns yourself, not just managed agencies
You've run campaigns via Unity / Applovin, Tiktok and Meta ads
You know skill-gaming, real-money or rewards apps, and the ad-policy and compliance constraints that come with them
You've launched in the US and complementary markets
You want to grow into a broader growth leadership role
About us
Winerz is a fast-growing skill-gaming mobile app where players compete in tournaments of casual games to win real cash prizes. We've proven the model in France, and now we're scaling internationally.
We're well funded by strategic backers in the app and games space. That means real UA budget and no fundraising treadmill. We're small, fast and founder-led.
Why Winerz
Own UA at the moment it matters most, with scale underway
The backing and budget to scale what works
Fully remote across the EU, lean team, zero bureaucrac
